Brand Awareness
Recent Advances and Perspectives, Business, Management and Economics, Volume 18
Taufiq Choudhry/Annarita Sorrentino/Omar Alghamdi et al
€135.00
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Zusatztext
This insightful book explores the evolving landscape of brand perception, presenting new strategies, consumer behavior analysis, and technological innovations reshaping how brands connect with their audiences. From the influence of social media to the power of storytelling, this book navigates through the latest trends and breakthroughs, offering insights for marketers, entrepreneurs, and anyone intrigued by the art of brand building. Engaging case studies and expert perspectives show the reader how to create lasting impressions in todays competitive market. Brand Awareness - Recent Advances and Perspectives is an indispensable guide for those seeking to elevate their brands impact and relevance in an ever-evolving digital age.
Weitere Details
Erschienen: 10.07.2024
Umfang: 162 S., 11 farbige Illustr.
Sprache: ENG
Einband: GEB
Format: 1.6 x 26 x 18.3 cm
ISBN/EAN: 9780850141382
Umbreit-Nr.: 4093110
