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Fundamentals of Supply Chain Management

Cover von Fundamentals of Supply Chain Management

eBook

Mentzer, John T

SAGE PUBLICATIONS

129.95

(inklusive MwSt.)

Verfügbarkeit: Lieferbar

Zusatztext

Weve extended our offer! Order your copy online now through December 15th to save 20% and get free shipping! Go to<a href="http://www.sagepub.com/mentzerdiscount">www.sagepub.com/mentzerdiscount</a> to place your order today.<br><br><em>"This book is an insightful, well-balanced, stimulating SCM Strategy book that clearly tells managers, consultants, as well as educators that the SCM concept is not a fad but a must strategy to gain competitive advantage in todays dynamic global market place. There are three major strengths. First, it is an unprecedented interdisciplinary SCM strategy book that explains how companies obtain, maintain, and even enhance competitive advantages based upon a well-laid SCM strategy. Second, it provides readers a unique, well-balanced framework for SCM strategy formulation. Third, it is a valuable contribution in the area of SCM in that it does a good job in explaining such a complicated SCM strategy to readers in such a simple manner."<br><br></em>                                                                Soonhong (Hong) Min,<em>University of Oklahoma</em><br><br>Author of the bestselling text<strong>Supply Chain Management</strong>, John T. Mentzers companion book<strong>Fundamentals of Supply Chain Management: Twelve Drivers of Competitive Advantage</strong> has been developed as a supplemental text for any course dealing with strategy and supply chains. Written in an entertaining, accessible style, Mentzer identifies twelve drivers of competitive advantage as clear strategic points managers can use in their companies. Research from more than 400 books, articles, and papers, as well as interviews with over fifty executives in major global companies, inform these twelve drivers. The roles of all of the traditional business functionsmarketing, sales, logistics, information systems, finance, customer services, and managementin supply chain management are also addressed. Complete with cases and real-world examples from corporations around the world, the books exemplars will help students and practicing managers to more effectively understand, implement, and manage supply chains successfully.

Weitere Details

Erschienen: 05.05.2004

Umfang: 304 S.

Sprache: ENG

ISBN/EAN: 9781452236940

Umbreit-Nr.: 6186864

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